Michelin Approved Dealer GT Tyres (Forres) credited ‘unexpected’ award to entire team’s efforts
An independent tyre dealer in Moray, Scotland triumphed over national chains to win the 2025 Tyre Industry Award for the Overall Tyre Retailer of the Year last week. GT Tyres (Forres) has been transformed in the four years since Joanne and David Philip took over in 2021 – improvements that were sufficient to wow the National Tyre Distributors Association’s judging panel. The Highlands retailer, a Michelin Quality Centre, described the award as totally unexpected, given the quality of contenders, which included some familiar names and large companies in the tyre sector. Director David Philip gave the credit to the whole team behind the centre: “This award is for the team and their hard work. They thoroughly deserve it.”
GT Tyres (Forres) was recognised as the Small Tyre Retailer of the Year before being revealed as the Overall Tyre Retailer of the Year at a ceremony held on the 9 October at the DoubleTree by Hilton at StadiumMK hotel in Milton Keynes.
Martin Thompson, Michelin’s AGB brand manager UK & Ireland, added: “We’ve had a long relationship with the business, and it’s been wonderful to see the care and attention that David and Joanne have lavished on it. GT Tyres (Forres) is a strong advocate for tyre and road safety generally, and one that clearly puts its customers first. This is hugely deserved recognition.”
The remarkable double-win caps an incredible journey for the Scottish farmers who received the keys to the business in 2021, months after the last national Covid lockdown. With the support of their team, including experienced Workshop Manager George Cameron, they have transformed a long-established but tired business into a modern, dynamic one that serves the regional community, and has garnered more than 180 five-star Google customer reviews.
GT Tyres (Forres) is certified as a Michelin Quality Centre and is an advocate of the French manufacturer’s all-season CrossClimate fitments for cars and vans – especially effective for local motorists given their location in the Highlands.
The team at independent Scottish tyre retailer GT Tyres (Forres) triumphed against national chains as Overall Retailer of the Year at the Tyre Industry Awards 2025 (Photo: GT Tyres (Forres))
