Featured News
Who invented the winter tyre?
17 Dec 2024
When seeking out the company which first marketed a tyre intended for winter conditions, it makes sense to start your search in a region that’s no stranger to snow and ice. Finland fits the bill nicely, and Nokian Tyres has long occupied the superlative first place in the winter tyre world with its Kelirengas – literally ‘weather tyre’. But was it really first?

Recent News
Michelin tyres for latest Porsche 911 GT3
19 Feb 2021
The seventh generation of the Porsche 911 GT3 (992) will wear Michelin Pilot Sport Cup 2 tyres as one of its original equipment fitments. Michelin is also offering its Pilot Sport Cup 2 R Connect as a dealer-fit option “for those who wish to push on-track performance to the limit.”
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McLaren Artura equipped with Pirelli Cyber Tyre
19 Feb 2021
Pirelli claims a world first with its original equipment tyre supply to the new McLaren Artura hybrid supercar. The Italian firm isn’t shipping any old bespoke P Zero tyres, rather tyres that will ‘talk’ to the Artura via Pirelli’s Cyber Tyre system. Each of the 235/35Z R19 front and 295/35 R20 rear tyres contain a sensor that loquaciously provides vital data to the car’s onboard computer.
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All tyres good, some better – Gute Fahrt’s summer 2021 test
18 Feb 2021
The days are growing longer and the chill in the air a little less biting. Summer is on its way, and this also means that tyre testers are emerging from hibernation. The first comparative evaluation we’ve seen for the warmer months of 2021 comes from German motoring magazine Gute Fahrt, which looked at the tyre size 245/40 R18 Y.
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Did Pirelli tyres carry Leh Keen’s Porsche Taycan to 102mph indoor land speed record?
11 Feb 2021
Recently, racer Leh Keen’s Porsche Taycan Turbo S was clocked by independent adjudicators at 102.6 mph inside the New Orleans Convention Center – a new indoor land speed record. Keen’s all-electric Taycan Turbo S has a maximum of 750 hp, with four-wheel drive to maximize grip, powerful carbon ceramic brakes and the ability to accelerate to 60 mph from a standstill in just 2.6 seconds. And what’s more the record was set on the Taycan’s standard fitment original equipment (OE) tyres. But which tyres were used?
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50% better mileage: Pirelli launches new Cinturato All-Season FS 2 tyre
4 Feb 2021
Pirelli launched its new Cinturato All-Season Snow Flake 2 during a virtual event broadcast from Milan on 2 February 2021. As far as performance improvements are concerned, the new Pirelli Cinturato All-Season Snow Flake 2 (or Cinturato AS SF2 for short) boasts a whopping 50 per cent increase in mileage performance compared with its predecessor.
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Nokian: 100% renewable, recyclable concept tyre by 2025
28 Jan 2021
Finnish manufacturer Nokian Tyres intends to develop and present a concept tyre entirely produced from renewable and recycled tyres by 2025. It hasn’t yet shared specific project details, but it appears this 100 per cent eco-friendly concept may well be a winter tyre. At least this is the impression that Nokian’s announcement creates.
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