When FIFA Club World Cup winner Chelsea FC begins its 2025/26 Premier League campaign on Sunday, 17 August, official global tyre partner Linglong’s branding will be visible around Stamford Bridge. The tyre maker is entering the second year of its deal, signed in 2024. Linglong will also be present at the stadium for Chelsea FC Women’s home matches.
Linglong will have an extensive presence on the digital boards at the stadium at Stamford Bridge at all Premier League, FA Cup and League Cup matches, commencing with the team’s season-opener hosting Crystal Palace.
The Linglong Tire logo will also be featured on the partner boards in the stadium as well as on the official Chelsea FC website. Regular tickets, VIP hospitality contingents, the right to use the cooperation logo and extensive integration into the club media activities round off the sponsorship package. Linglong says it is planning joint activation measures, especially on social media, to “deepen the emotional bond between Linglong and Chelsea fans.” It will also launch its first competitions of the year on Linglong Tire’s social media channels (@linglong_deutschland and @linglong_europe) shortly.
Chelsea Football Club was established in 1905, and the club is one of the most successful in the world, with more than 30 titles, including six English league titles and numerous international trophies. It has won the UEFA Champions League and the FIFA Club World Cup twice.
